Digital Marketing Analytics, Certificate

(Code 840-601)

The Digital Marketing Analytics Certificate program is available to any UW-Eau Claire student. Completion of the certificate is noted on the student’s official transcript.

The Digital Marketing Analytics Certificate1 is an academic program, which includes the following requirements:

Required Courses: 26
MKTG 333Digital Marketing Fundamentals3
MKTG 338Marketing Analytics and Technology3
Certificate Electives - Select from the following: 2,36
Integrated Marketing Communications
Marketing Research
Retail Management
Advanced Marketing Analytics
Strategic Marketing
Selected Topics
External Certifications 4
Industry Experience 5
UW-Eau Claire Assessment Exit Exam 6